2017
BUSINESS STUDIES
Full Marks: 100
Pass Marks:
30
Time: 3 hours
The figures
in the origin indicate full marks for the questions
Q. No. 1
carries a mark each 1
X 8 = 8
Q. No. 2-6
carry 2 marks each 2
X 5 = 10
Q. No. 7-11
carry 3 marks each 3
X 5 = 15
Q. No. 12-18
carry 5 marks each 5
X 7 = 35
Q. No. 19-22
carry 8 marks each 8
X 4 = 32
Total = 100
1.(a) Why is
it said management principles are universal?
1
(b) How management
is an intangible force? 1
(c) Name the
concept which permits direct communication between two employees working at the
same level. 1
(d) Who wrote
the book titled General and Industrial Management published in the year 1949? 1
(e) What is
the other name of long term investment decision? 1
(f) In which
year SEBI came into being? 1
(g) Give an
example of specialty products. 1
(h) Under
what source of recruitment employees get motivated? 1
2. How is
planning a pervasive function? 2
3. State the
authority of top management and freedom of action under centralization. 2
4. Explain
job rotation as a method of training. 2
5. Mention
two non financial incentives to promote motivation. 2
6. State any
one instrument of money market. 2
7. What do
you mean by management by exception? 3
8. Outline
three leading features of a good control system. 3
9. Discuss
three objectives of financial planning. 3
Or
State the
three decision involved in financial management. 3
10. What are
the legal protection offered to consumers under the Consumer Protection Act,
1986. 3
Or
Who is an
entrepreneur? Mention the function of an entrepreneur. 3
11. Explain
any three rights ensured to consumer in India. 3
Or
State the
three basic needs for entrepreneurship in India today. 3
12. Why
co-ordination is considered as the essence of management. 5
13. Explain
the principle of unity of command and the principle of unity of decision. 5
14. State the
five key components of economic environment in India. 5
15. Discuss
five features of planning. 5
Or
Mention five
advantages of laying down procedure. 5
16. State
five disadvantages of internal source of recruitment. 5
17. Outline
five points of distinction between primary and secondary capital market in India. 5
18. How can
marketing be distinguish from selling? 5
19. What is
functional organization structure? State three merits and demerits of such a
structure. 8
Or
State four
features of informal organization and mention two advantages and two disadvantages
of such organization. 8
20. Discuss
four barriers to communication and suggest four measures to make communication effective.
8
Or
In between
verbal and written communication which one would you prefer and why. 8
21. Elaborate
the concept of working capital. Explain five factors affecting the working
capital recruitment of a firm. 8
Or
State the
objectives of financial management and discuss the role of finance manager in a
corporate organization. 8
22. What is
marketing mix? Explain four leading elements of marketing mix. 8
Or
What are
industrial products? Explain its six distinctive features. 8
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